Neighborhood Profile

ZIP Code 72928 — Branch, AR

A snapshot of the people, housing, and geography behind the postal code 72928. A sparsely populated rural ZIP in Franklin, Arkansas.

Population
653
Median income
$24,196
Median home value
$100,000
Median rent
$678/mo

About ZIP 72928

ZIP code 72928 serves Branch in Franklin, Arkansas. It centers near 35.2971°, -93.9454° and, by population, qualifies as a sparsely populated rural ZIP. Roughly 653 people are estimated to live within its boundaries based on the U.S. Census Bureau's American Community Survey 5-Year Estimates (2018–2022).

The median household earns about $24,196 per year here. The typical owner-occupied home is valued near $100,000, and asking rents on the open market sit around $678 per month. Compared to the rest of Arkansas, that makes 72928 in line with the state average. Looking at the entire state, the average ZIP code reports a median income closer to $39,097 and a median home value of $93,258.

The median resident is around 50.6 years old, and roughly 3.2% of the population holds at least a bachelor's degree.

Cost of living read

If you're considering a move into 72928, the most useful exercise is to compare the housing math against your current ZIP. Here, a typical home runs $100,000 and a typical rental runs $678 a month. Translate that into your own budget:

  • At a 7% 30-year mortgage with 20% down, financing the median home here lands monthly principal & interest near $532 — before property tax, insurance, or HOA dues.
  • Renting the median unit at $678/mo costs roughly $8,136 per year, or about 33.6% of the local median household income.
  • For movers from substantially cheaper or more expensive metros, the home-value gap (+$6,742 versus the state average of $93,258) is often the single biggest line item to plan for.

Who lives here

The age and education profile of a ZIP tells you a lot about what daily life feels like there. With a median age of 50.6 and a population of 653, ZIP 72928 reads as a more mature, established neighborhood with fewer young children. The bachelor's-degree share around 3.2% is on the lower end, often reflecting trade-economy or rural labor markets.

Geography & nearby ZIPs

This ZIP centers at 35.2971, -93.9454. The eight closest neighboring ZIP codes are listed below — useful if you're scoping out the surrounding area, comparing schools, or just want a feel for the broader neighborhood than this one boundary captures.

How to use this profile

Treat ZipLocal Guide as a starting point — never the final word — when you're researching a relocation. The Census ACS data on this page are reliable medians for the ZIP code tabulation area, but they tell you nothing about which side of the freeway you should live on, which streets the local high schoolers actually walk to school, or how the neighborhood has changed since the 2022 estimate window. For those, walk the area, talk to people on the street, and verify your assumptions with a local agent or community group.

If you find this neighborhood interesting, the easiest next step is to view all ZIPs in Branch or browse the rest of Arkansas.